About Sramana Mitra
Sramana Mitra has been an entrepreneur and a strategy consultant in Silicon Valley since 1994. Her fields of experience span from hard core technology disciplines like semiconductors to sophisticated consumer marketing industries including fashion and education. Her current focus, however, is primarily in the realms of Web 3.0 and Enterprise 3.0, and related infrastructure. She has a particular interest in Media and Retail companies and their transition to a Web-centric world.
As an entrepreneur CEO, Sramana founded three companies: Dais (Off-shore Software Services), Intarka (Sales Lead Generation and Qualification Software; VC: NEA) and Uuma (Online Personalized Store for selling clothes using Expert Systems software; VC: Redwood). Two of these were acquired, while the third received an acquisition offer from Ralph Lauren, which the company did not accept. As strategy consultant, Sramana has consulted with over 75 companies, spanning from large public companies and private startups.
Writings from Sramana's popular blog "Sramana Mitra on Strategy" are syndicated by Seeking Alpha, Yahoo! Finance, ReadWriteWeb, Cadwire, Emergic, GigaOm, TheStreet.com and many other high traffic online business, finance, and technology publishers. Sramana also writes a weekly column for Forbes and syndicates her Vision India 2020 column to the Indian daily, DNAIndia.
Sramana is also the author of Entrepreneur Journeys, Volume One (2008). This book presents an intimate glimpse into the world of technology start-ups through candid conversations with a dozen of the most innovative practitioners of our time. Entrepreneur Journeys begins with a simple idea: technology start-up success, and the knowledge required to achieve it, is out there to be leveraged by anyone who is willing to listen. Using her own intimate knowledge of the entrepreneurial world, in this book Sramana captures the stories of entrepreneurs that have come before to help those who are looking to learn. Offering readers an inside view of how to navigate an entrepreneurial path, Sramana synthesizes candid conversations with her own incisive analysis, to create a unique set of case studies.
Truly a book that distinguishes itself from the crowded business-book marketplace, Sramana has written a text that is accessible through its story-telling narrative, and at the same time academic in its depth of insight.
She has a Masters degree in Electrical Engineering and Computer Science from MIT and a Bachelors degree in Computer Science and Economics from Smith College. She is on the Board of the MIT Club of Northern California's Entrepreneurship Program, which she previously headed up, turned around, and built to a high-momentum forum in the Bay Area.
Sramana Mitra's Book
Entrepreneur Journeys Volume One (2008)
